Solutions

Custom research solutions, expertly crafted

All Solutions
Market Insights
Product Insights
Brand Insights
Customer Insights
Employee Insights
01

Enhance your market awareness and intelligence with faster and precise insights.

01

Market Insights

Market Insights
02

Revolutionize your products by listening to your customers with our product solutions.

02

Product Insights

Product Insights
03

Unlock the full potential of your brand with our brand solutions, designed to enhance brand perception, loyalty, and overall market competitiveness.

03

Brand Insights

Brand Insights
04

Measure customer loyalty with our Net Promoter Score (NPS) solutions and unlock insights for growth.

04

Customer Insights

Customer Insights
05

Unlock the full potential of your workforce by enhancing employee engagement, satisfaction, and productivity.

05

Employee Insights

Employee Insights

Enhance your market awareness and intelligence with faster and precise insights.

01

Consistently track consumer preferences within a particular industry to identify underlying factors driving market changes over time.

01

Industry Tracking

Industry Tracking
02

Gain insights into the demographic and behavioural traits of your key customer segments to optimize your marketing strategy.

02

Consumer Segmentation

Consumer Segmentation
03

Harness the power of consumer insights by delving deep into the preferences, habits, and purchasing behaviours of your target audience, to shape and enhance your product roadmap and marketing campaigns for optimal impact.

03

Usage and Attitudes

Usage and Attitudes
04

Quantify the demand for your product across diverse regions and countries to strategically identify lucrative expansion opportunities and chart a path towards sustainable growth and profitability.

04

Market Sizing

Market Sizing
05

Gain in-depth understanding of the complex factors influencing purchasing decisions within your product category to tailor your messaging, merchandising and pricing strategies for maximum impact and profitability.

05

Shopper Behaviour

Shopper Behaviour

Revolutionize your products by listening to your customers with our product solutions.

01

Rapidly test and prioritize minimum viable products or creative ideas to minimize risk and achieve greater success and profitability.

01

Idea Testing & Screening

Idea Testing & Screening
02

Efficiently validate and refine new concepts with your target audience to reduce risk, inform strategic decisions, and drive successful market adoption.

02

Concept Testing

Concept Testing
03

Reveal product attributes and service bundles that maximize market adoption and success with advanced Conjoint analysis.

03

Product Optimizations

Product Optimizations
04

Gain insights into the key drivers of consumer behaviour and satisfaction by identifying which product features have the greatest impact, using advanced MaxDiff analysis.

04

Product Feature Prioritization

Product Feature Prioritization
05

Enhance your product packaging designs by acquiring valuable insights from your intended audience.

05

Package Testing

Package Testing
06

Determine the ideal price point and range using the Van Westendorp price sensitivity model and Gabor-Granger to refine your product or service pricing strategy.

06

Price Optimization

Price Optimization

Unlock the full potential of your brand with our brand solutions, designed to enhance brand perception, loyalty, and overall market competitiveness.

01

Enhance your brand strategy by leveraging continuous insights on key performance metrics such as awareness, consideration perception, loyalty, etc.

01

Brand Tracking

Brand Tracking
02

Refine your campaign creative for maximum effectiveness by testing for persuasiveness, relevance, recall, and more prior to launch.

02

Ad Testing

Ad Testing
03

Ensure that your company or product positioning and campaign messaging is in sync with your intended audience.

03

Communication/Message Testing

Communication/Message Testing
04

Validate the effectiveness and credibility of your advertising claims with reliable and accurate techniques.

04

Claim Testing

Claim Testing
05

Enhance the effectiveness of your brand's content through messaging and content refinement, resulting in increased impact and engagement

05

Content Testing

Content Testing
06

Assess and optimize the effectiveness of your marketing campaigns via traditional research and advanced analytics.

06

Campaign Evaluation

Campaign Evaluation
01

Measure customer loyalty with our Net Promoter Score (NPS) solutions and unlock insights for growth.

01

NPS

NPS
02

Improve overall customer satisfaction by identifying areas for enhancement following key customer moments and interactions.

02

Customer Satisfaction

Customer Satisfaction
01

Unlock the full potential of your workforce by enhancing employee engagement, satisfaction, and productivity.

01

Employee Engagement

Employee Engagement
02

Empower your organization to attract, retain, and develop top talent for sustained growth and success.

02

Employee Retention

Employee Retention
03

Elevate your employee experience with impactful reward and recognition programs that foster motivation, engagement, and loyalty.

03

Employee Reward & Recognition

Employee Reward & Recognition